So you finally created a business website on WordPress.
It will be easy, they said.
It will be fun, they said
But now you’re in front of your computer ready to throw it across the room. Don’t worry, you’re not alone.
While WordPress may be a popular content management system (CMS), it’s actually terrible for businesses. Why?
WordPress was originally built as a platform for blogging with simple functions to add new posts and share on social media. That’s great for bloggers, but if you had your sights on developing a custom and functional business website, you can kiss that pipe dream good-bye.
If you’ve been contemplating leaving WordPress or are thinking of using the platform for a new business, here is some crucial information you should know.
Simple Design and Limited Functionality
When it comes to free WordPress themes, the selections are quite simple and limited. Premium themes offer more features and design, however most are not so user-friendly and chances are many other businesses will look exactly like yours. If your goal is to stand out from your competitors, then moving on from WordPress is a must.
It’s A Hackers Dream
The widespread use of WordPress means that it is regularly a target for hackers and spammers. In fact, WordPress has accounted for 90 percent of all hacked CMS sites. You read that right. 90 percent. Just this month alone millions of WordPress sites were probed and attacked using a popular WordPress plugin installed on sites. Don’t let your business become another WordPress victim.
Slow Load Times Will Drive Users Away
Page speed is crucial when it comes to a user’s experience. After all, time is money. Due to many factors such as heavyweight plugins and themes, WordPress remains a very slow platform – especially during peak usage. To further rub salt on the wound, Google pushes slow-loading websites further down in its search results, leading to fewer clicks and views.
Breakdowns Are A Common Occurrence
Let’s face it, we all have breakdowns from time-to-time, but your website shouldn’t be the one falling apart. Because of its loose design, WordPress is constantly breaking down. To make sure that everything is running smoothly you will have to frequently hire outside help to make any website changes, improvements or modifications.
In short, WordPress is just bad for small businesses. It takes up your precious time, money and resources to make sure your site is doing the bare minimum.
Your website is the most important marketing tool for your business, so it needs to not only look professional and expertly designed, but it needs to be easy to manage and grow, as your business grows and evolves, without worrying about getting hacked! Is that too much to ask for? We don’t think so. That’s where we come in.
At Iron Edge Design we understand what an invaluable asset your website is to the potential of your business. We’ll work hard to make sure that your website is not only strikingly eye-catching, but built well internally as well. Don’t delay. Contact us today!
